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The Friday Research Presentations series showcases ongoing academic research projects conducted by faculty, graduate students, and alumni of �Ӱ�ԭ�� Tech’s Stuart School of Business, as well as guest presentations by �Ӱ�ԭ�� Tech colleagues, business professionals, and faculty from other leading business schools.

All �Ӱ�ԭ�� Tech faculty, students, and staff are invited to attend. These in-person presentations are held in Room 470 at the Conviser Law Center, 565 West Adams Street, Chicago.

Every year, research collaborations that begin as presentations in this series go on to produce research papers accepted for publication in leading journals. The series, begun in 2008, sponsors presentations throughout the academic year. Use the page navigation to view lists of Friday Research Presentations in previous academic years.

For more information about Stuart’s Friday Research Presentations, contact Harold L. Stuart Endowed Chair in Business Siva K. Balasubramanian.

Unless otherwise noted, all presenters are faculty, students, or alumni of Stuart School of Business at �Ӱ�ԭ�� Tech.

Presentations in 2025-26

Spring 2026

March 6 at 10–10:45 a.m.
Encouraging Experimentation: Persuading Individuals to Experiment Through Information [abstract]

• Assistant Professor of Business Analytics and Strategy Stanton Hudja

March 27 at 10–10:45 a.m.
Moment Fusing: An Informed Construction of Pricing Factors

• Assistant Professor of Finance Kingway Chun-Wei Lin
• Ngoc-Khanh Tran, Virginia Tech
• Guofu Zhou, Washington University in St. Louis

April 10 at 10–10:45 a.m.
Convergent Trust Transfer in E-Commerce: Insights on How Consumers Trust Star Ratings by Synthesizing Information from Platform, Reviewers, and Reviews

• Harold L. Stuart Endowed Chair in Business Siva K. Balasubramanian
• Zheng Zhou (Ph.D. Management Science ’20), Assistant Professor of Business Analytics, Lewis University

April 10 at 10:45–11:30 a.m.
Structural Integration and Collective Intelligence: How Collaboration Networks Condition the Value of Knowledge Diversity

• Clinical Assistant Professor of Management Xiaoyun Cao
• Yu Zhang, Tsinghua University
• Jar-Der Luo, Tsinghua University

April 17 at 10–10:45 a.m.
Product Placement Repetition in Audio and Visual Modalities: Effects on Brand Attitudes

• Harold L. Stuart Endowed Chair in Business Siva K. Balasubramanian
• Deepa Pillai, Northeastern �Ӱ�ԭ�� University

May 1 at 10–10:45 a.m.
Measuring Licensing Stringency: New Evidence from a Comprehensive Dataset on Cosmetology Regulation

• Industry Assistant Professor of Business Economics Wenchen Wang
• Kihwan Bae, West Virginia University
• Morris Kleiner, University of Minnesota

Fall 2025

October 17 at 10–10:45 a.m.
Urban Stormwater Flooding: Policy Solutions Addressing Chicago’s Underserved Populations [abstract]

• Professor of Political Science Matthew A. Shapiro

October 24 at 10–10:45 a.m.
Real Options Valuation of New Nuclear Power Plants in the U.S. Energy Market [abstract]

• Carolina Guerrero Requejo (M.S. Management Science and Analytics, ’25)  
• Associate Professor of Finance Sang-Baum Kang
• Pascal Letourneau, University of Wisconsin-Whitewater

October 31 at 10–10:45 a.m.
An Empirical Analysis of Video Game Play and Addiction Patterns [abstract]

• Assistant Professor of Business Analytics and Strategy Bruno Castello-Branco

November 7 at 10–10:45 a.m.
A Research Agenda: The Investor Learning Problems in Macro-Finance Big Data [abstract]

• Assistant Professor of Finance Kingway Chun-Wei Lin

November 14 at 10–10:45 a.m.
A Behavioral Economics Model of Knowledge Management [abstract]

• Associate Professor of Finance Ricky Cooper (presenter)
• Assistant Professor of Finance Seung Youn Cha
• James B. Finkl Endowed Professor, Associate Professor of Finance Benjamin Van Vliet